After another busy week in the Shop fixing and custom building bikes in time to be ridden for Bank holiday weekend, FTR have uploaded some pics from the Welsh Cycling trip to 2014 Energiewacht Junior woman Tour, (FTR supplied race mechanic) over on FTR facebook.

FTR Opening Times Over Easter/April

Finely Tuned Ride not only supplies cycle maintenance, custom builds, Bikes, Frames, parts and accessories to cyclists in  Wiltshire and beyond, FTR also supplies race mechanics to top UK teams and riders.

So to help you plan and make the most of getting out and riding you bike with the nice weather that is said to be coming, below is details of wants happening at FTR. Also there is a staff training day to keep FTR knowledge and skills up to date and to the high standards that FTR is known for.

FTR for the 3rd year running is supporting and providing race mechanic to Welsh Cycling Junior teams in 2014 and the first 2 trips are in April with the Junior woman’s team. The first one is the De  Energiewacht Tour and then the Omloop Van Borsele both in the Netherlands.

De  Energiewacht Tour Stage 1 2013

Below is the open times of Finely Tuned Ride Retail shop and workshop. The workshop has been very busy lately, with preparing sold bikes, custom builds, Suspension Pivot bearings replacement, general maintenance, repairs and servicing,  so it be wise to ring/email to book you bike in advance.





Also check the calender for events that FTR are doing this year. But please note that FTR will do it’s best to do any EMERGENCY repairs on the bike to get you riding ASAP.

9th April, Closed. Welsh Cycling De  Energiewacht Tour

10th April, Closed. Welsh Cycling De  Energiewacht Tour

11th April Closed. Welsh Cycling De  Energiewacht Tour

12th April Closed. Welsh Cycling De  Energiewacht Tour

13th April Closed. Welsh Cycling De  Energiewacht Tour

14th April Closed. Product Testing (Day off riding the bike in Wales!)

15th April Closed. Staff Training, Advance Bike fitting Course.

16th April Open

17th April Open

18th April Open 0930 to 12.30

19th April Open 0930 to 12.30

20th Closed

21st Closed

22nd Open

23rd Open

24th Closed. Welsh Cycling  Omloop Van Borsele

25th Closed. Welsh Cycling  Omloop Van Borsele

26th Closed. Welsh Cycling  Omloop Van Borsele

27th Closed. Welsh Cycling  Omloop Van Borsele

28th Closed. Welsh Cycling  Omloop Van Borsele


Invisiframe products are in!

Also Just in is a great product from INVISIFRAME to keep you bike/frame/cranks/forks in best condition and protecting your pride and joy from unwanted scratches and rubs.

Invisiframe kits

The Invisiframe vinyl is a premium quality automotive vinyl, which has been developed to protect car paint from stone chip and abrasion damage. We can’t promise to protect your frame from major damage but the protection kit will protect and minimise general trail wear, scuffs, abrasions, stone chips, storage and transportation mishaps keeping your steed looking newer for longer.

The vinyl will help keep your bicycle paint work looking brand new under the protection. The gloss vinyl can be polished adding to its longevity and in turn keeping you bike looking good. So this means that all of those annoying little scratches crated from muddy trails can be polished out!

The best thing is that when you buy a frame through FTR you get a pack of the Invisiframe clear dots kit for free, to help keep you new frame finish free from cable rub. Or if you have a custom build from FTR it will include a free Invisiframe frame kit and fitting to give the ultimate protection for your bike.


Shimano di2 Build

It’s always nice to do custom build/groupset upgrades. Even more so when it’s Shimano di2. So if you bike just need a basic service/repair or it is time for an upgrade, FTR can help on all types of bike.











More photos can be found on Finely Tuned Ride Face Book Page


More info and vid from Cotic

We have a couple of new frames to tell you about: The new Escapade and Roadrat3. Escapade is a new drop bar frame to replace the X. It takes all of the great features of the Roadrat and the X, along with some improvements and combines them all into a tough, fun, fast road bike. The Roadrat3 takes the proven geometry of the previous versions and adds the new features from the Escapade; the stiffer tubeset, the bolt thru fork, the clean disc only design.

Link To New Vid

A few years ago one of us coined the phrase Life Bike as a kind of shorthand tongue-in-cheek name for that workhorse that does a bit of everything. Your going to work bike, your going to the shops bike, your getting away from it all bike. It may sound a little cheesy, but that’s exactly what the Escapade and the Roadrat represent for us, and hopefully for you too. Tyres big and floaty or small and fast. Derailleur gears, hub gears, single gear. Mudguards, panniers, bottle cages. Strip it all down and speed into the City. Load up and head off into the hills, just like these guys in the video.

There’s detailed information and photo galleries in the following places:

The Escapade available in Black Grape (as seen in the video) and duck egg, with the Roadrat3 continuing in duck egg as well, but introducing dark olive as the alternative colour. We’ll get some pics of the olive next week when they arrive, but it’s a lovely understated colour. Unfortunately we got sent the duck egg Roadrat3 for photos so haven’t got studio shots sorted just yet, but we’ve had it on a test mountain bike frame that we’ve been riding this winter and it’s lovely.

Framesets are available to order now. They start at just £249 for the frame only, £329 with the RB3 bolt thru fork, or £299 with the RB2 open dropout v/disc fork.

Bikes and rolling chassis will follow in a couple of weeks once we’ve had the bolt thru wheelsets built to suit. The bolt thru wheelset will be £175, the Escapade bike in the video is £949, The RoadRat Alfine bike in the video is £969.

They’re a lot of fun these bikes; we hope you like them.

Cotic Escapade and Roadrat3

Cotic have a couple of new frames coming next week. The new Cotic Escapade and Roadrat3. Escapade is a new drop bar frame to replace the X. It takes all of the great features of the Roadrat and the X, along with some improvements and combines them all into a tough, fun, fast road bike that take disc brakes!

Cotic Escapade is longer top tubed and steeper angled than the X which makes it better on the road, whilst still retaining the massive tyre clearances and superb versatility our road frames are well known for. Frames size use traditional road 54cm, 56cm and 58cm top tube lengths for easy fitting on the majority of riders.

Cotic Escapade & Roadrat3

Cotic Escapade

For more info on the Cotic Escapade and Roadrat3 go to Cotic News page.

Datatags are IN!

Datatag is simple but utilizes state of the art identification technologies to permanently mark and protect your Bike. Datatag makes your bike and property identifiable to the Police in such a way that is virtually impossible for a thief to defeat therefore, the risk involved in stealing this marked property becomes high to the criminals who tend to avoid stealing the property in the first place.

Prices are from £24.99

More Evoc Kit!!

More Great Evoc kit just in, this Evoc Bike cover are great for putting a dirty bike/kit in to stop getting your car/flat/spare room from getting dirty/muddy, (and saves a ear bashing from the other half!) lots of good handles, padded, easy to carry.


Another Cotic frame…..

One lucky customer with good taste has just brought this lovely Soul frame in Duck egg.

All frames brought through FTR are prepared for build before bike is built up.







FTR is an EVOC dealer!

FTR is pleased to announce it is an Evoc dealer. Evoc do some great bags for rider, bikes and accessories. They also do some great snow sports bags as well.

Evoc probably best known for the Bike travel bag, but they also do some great backpack and camera bags.






Find out more about the Evoc range

Core & Bike Place trade shows

Lucky to find some time to go and visit 2 great trade shows, always good to see what new out on the market, industry trends, updated products but mainly to meet the great people that work in the cycle industry.






More Pics of bike bling


Just In is the great value Scrub & buff pack from Juice Lubes at £36.99, save money by keeping you bike clean & lubed and running sweet all year round.

Big Value gift bundle equates to 20% saving for the end customer over buying items separately.

Pack contains

  • 1 x Dirt Juice Double Pack Degreaser and Cleaner
  • 1 x Frame Juice Polish & Protector Spray
  • 1 x Viking Juice Chain Lube
  • 1 x Dirty Little Scrubber Chain Cleaner


New Products/Bands

FTR would like to announce 2 new products, both UK designed & made, First is a great portable stand from @OdDesigns1

2nd Is a great product to keep you pride & joy safe from light finger thefts!

This great looking anchor lock is from the very local @HB_DESIGNS & the great looking “Smile” bike anchor lock! It comes with fitting bolts etc.